Transform Your Clinic’s Marketing Strategy with OpenPIMS
OpenPIMS is an all-in-one Healthcare Marketing Software designed to help clinics attract, engage, and retain patients.
With tools for lead management, targeted campaigns, patient recalls, and detailed analytics, OpenPIMS makes it easy to build meaningful connections and drive growth.
Whether you’re managing opportunities or tracking marketing performance, our Healthcare Marketing Software ensures your clinic stays ahead.
Key Features of Marketing
Lead Management
Turn Enquiries into Loyal Patients
Track and convert leads effortlessly:
- Manual and Automated Recording: Add leads manually or capture them automatically through the online enquiry form. Integrate the form into your website using a custom code or use it as a standalone tool.
- Custom Channels: Record the source channel for each lead and create custom channels for flexibility.
- One-Click Conversion: Easily convert leads into patients, ensuring a smooth transition from prospect to client.
Opportunity Tracking
Visualise and Manage Opportunities with Ease
Organise and track opportunities across your clinic:
- Kanban Board Management: Visualise and manage opportunities by status using an intuitive Kanban board.
- UTM and Campaign Tracking: Monitor campaign performance with UTM tracking, including Campaign IDs and details on paid versus organic sources.
- Seamless Communication: Use a customised version of CliniCom™ to reply to leads directly within the system.
Targeted Campaigns
Personalise Communication for Maximum Impact
Create and execute effective marketing campaigns:
- Target Lists: Build custom lists that include patients, leads, and contacts.
- Email and SMS Campaigns: Use pre-designed templates to create professional and personalised communications.
- Marketing Forms: Design custom questionnaires and send them to clients for feedback or additional insights.
Patient Recall
Encourage Patients to Return with Recall Campaigns
Bring patients back with tailored recall strategies:
- Auto or Manual Selection: Choose patients manually or automate the selection process based on predefined criteria.
- Custom Messaging: Send personalised recall messages via email or SMS, encouraging patients to schedule appointments.
Marketing Dashboard
Gain Insights with Real-Time Analytics
Gain insights with a dynamic, data-driven dashboard:
- Lead Analysis: Widgets display total leads and breakdowns by channel.
- Opportunity Tracking: Visualise opportunity statuses with a bar chart.
- Time-Based Trends: Monitor opportunity growth over time with a detailed graph.
Why Choose OpenPIMS for Marketing?
Integrated Tools: Manage leads, campaigns, and recalls from one platform.
Personalised Communication: Tailor messaging to engage patients effectively.
Data-Driven Decisions: Use analytics to refine strategies and maximise results.
Scalable Solutions: Adapt the system to fit your clinic’s size and marketing goals.
Live Demo & Free Trial
Transform Your Clinic’s Marketing Strategy with OpenPIMS
Attract, engage, and retain patients with intelligent marketing tools designed for healthcare.
Take the First Step – Inquire About OpenPIMS Today!
We Would be Happy to Meet you and Learn all About your Business
Feel Free To Email Us
Hello@mdit.uk
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